The Philippines has launched an ambitious new initiative called PlastiCount Pilipinas, aimed at accurately measuring plastic waste levels along its coastlines and in surrounding waters. Led by the University of the Philippines Marine Science Institute and supported by the governments of Japan and the UK, this project uses advanced tools like drones, AI analysis, and Nile Red staining to identify and quantify both macro- and microplastics. The goal is to create a national public database to track pollution trends and improve cleanup strategies. Initial findings from the project showed that about 60% of plastic waste on Pag-Asa Island came from outside the Philippines, pointing to the regional nature of the marine pollution problem.
Alongside PlastiCount, the country is stepping up efforts under its Extended Producer Responsibility (EPR) law passed in 2022. This policy now requires companies that produce plastic packaging to recover and manage at least 20% of their plastic waste in 2024, increasing to 80% by 2028. The law has already had an impact, with 486,000 tonnes of plastic waste recovered last year—exceeding national targets. By collecting reliable, science-based data and holding producers accountable, the Philippines is positioning itself as a regional leader in tackling plastic pollution and advancing sustainable waste management. More